*1953, scientist & media artist, professor at the University of Graz working on "pop/music + media/art" focussing on music as a role model for the media arts. His studies in experimental aesthetics led him to bridge the gap between science and art, two fields that deal with how physical bodies adapt to dynamised and coded virtualities. Auditory logic and hedonistic behaviour, formalised in pop/music, serve as explanatory hypotheses.